Songmont山下有松西南首店于成都IFS 开业,该店取名为「内观竹谷」。
Songmont 之所以选择以竹为主题,不仅是因为它是成都常见的元素,还因为它「本固」、「性直」,并且虚心有节,有贤者之性,和松有异曲同工之妙。
The first store in southwest of Songmont Mountain opened in Chengdu IFS.The shop was named "Neiguan Bamboo Valley".
Songmont chose bamboo as the theme, not only because it is a common element in Chengdu, but also because it is "solid" and "straightforward", and it is modest, virtuous and similar to Song.
每一个场景都源于自然
——创始人付崧与联合创始人王捷均来自山西,它是品牌真正的原点,也是一直贯穿于品牌发展中的文化基因。「中原质感」的理解,基于此,空间的设计与其内容来做演绎,呈现出品牌的独特气质。
Every scene originates from nature.
-Founder Fu Song and co-founder Wang Jie are both from Shanxi, which is the real origin of the brand and the cultural gene that has been running through the development of the brand. Based on the understanding of "the texture of the Central Plains", the design of space and its content are interpreted, showing the unique temperament of the brand.
峡谷、竹林元素应用于整个空间,与山地结合表达Songmont的品牌基因。空间内部环境灯光与产品局部灯光相结合,通过冷暖对比为不同场域营造氛围。
The elements of canyons and bamboo forests are applied to the whole space and combined with mountains to express the brand gene of Songmont. The interior environmental lighting of the space is combined with the local lighting of the product to create an atmosphere for different fields through the comparison of cold and warm.
Songmont 是一个很「慢」的品牌,「憨一点,慢一点」,也是团队行事的风格。
作为一个有众多气质女性爱好者的时尚包袋品牌,Songmont山下有松成都IFS西南首店的启幕,是一次结合自然与艺术的创新实践,对品牌的独特气质进行了全新的诠释。
Songmont is a very "slow" brand, "be silly and slow", which is also the style of team work.
As a fashion bag brand with many temperament female lovers, Songmont has the opening ceremony of the first store in the southwest of Songchengdu IFS at the foot of the mountain, which is an innovative practice combining nature and art, giving a new interpretation to the unique temperament of the brand.
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