罗永浩、贾国龙微博“约架”，账号均被禁言

1月16日，西贝创始人贾国龙在其微博表示当晚10点将就罗永浩对西贝的“重大污蔑诽谤”一一全面回应。然而，晚上10点，贾国龙的微博并未更新。

1月16日晚间，记者自知情人士处获悉，贾国龙（@西贝贾国龙）和罗永浩（@罗永浩的十字路口）的微博账号均被禁言。

A highly anticipated public response from Jia Guolong, founder of the Chinese restaurant chain Xibei, never materialized on Friday evening, amid a spreading online dispute with prominent entrepreneur Luo Yonghao. The confrontation has now resulted in both men having their accounts suspended on the social media platform Weibo.

Jia had posted on his Weibo account earlier on Friday, promising a "comprehensive point-by-point response" at 10 pm that night to what he termed Luo's "major slander and defamation" against Xibei. However, his account saw no update at the appointed time.

1月16日晚间，微博CEO王高飞（@来去之间）发文称，以后想论战，应该还是需要通过媒体采访的方式来进行。“网络名人账号行为负面清单……（八）组织约架论战。因个人争端和利益冲突等原因，策划或组织网上论战骂战、线下约架，攻击竞争对手，挑起网络戾气，占用公共资源。”

Later that evening, sources familiar with the matter informed reporters that the Weibo accounts of both Jia Guolong and Luo Yonghao had been muted. The platform's CEO, Wang Gaofei, subsequently commented on the incident, suggesting that public figures should resort to media interviews for future debates rather than organizing online confrontations.

1月16日，贾国龙发文预告：今晚10点，将全面回应罗永浩对西贝的相关言论。

随后，罗永浩转发并表示：“估计是华与华之后，又被什么山寨公关公司忽悠了，突然有点心酸……我能忍尽量忍吧，唉。”贾国龙转发罗永浩此条微博称：“千万别忍，忍不是你性格，也不是我性格。你也别一提自己错的就忍，后面还有很多。”

2025年9月，西贝遭遇“预制菜风波”，贾国龙将之称为西贝成立以来最大的一次外部危机。

The clash occurs against a backdrop of severe operational challenges for Xibei. In September 2025, the chain faced what Jia called its "biggest external crisis" since its founding, dealing with a public backlash over its use of pre-prepared dishes.

12月，贾国龙在接受媒体采访时表示：“我认错，我向顾客认错，我向员工认错，也向我自己认错。”

此外，西贝还在去年10月和11月持续发放大额消费券，累计金额超3亿元。

Following the crisis, Xibei distributed over 300 million yuan in consumer vouchers during October and November in an attempt to win back customers. In December, Jia publicly apologized in a media interview, stating, "I admit my mistakes. I apologize to customers, to employees, and to myself."

不过认错和发券都没能拯救西贝。在最近的一次专访中，贾国龙告诉中国新闻周刊，2026年1月，门店生意同比下滑50%。

These measures, however, failed to reverse the downturn. In a recent interview with China Newsweek, Jia revealed that store traffic in January 2026 had plunged by 50% compared to the same period last year.

近日，网传西贝在会议中称将一次性关闭全国102家门店，占门店总数的30%。

中国新闻周刊就此事向西贝餐饮创始人贾国龙求证，其称消息属实。

Recently, reports circulated online indicating Xibei plans to shut down 102 outlets nationwide at once, constituting 30% of its total stores. Jia confirmed the authenticity of these closure plans to China Newsweek.

1月16日，罗永浩发文谈西贝近期闭店风波。他表示，这辈子没有见过一个企业没犯别的错误，仅仅是因为被黑，就能倒闭的。如果真担心员工失业，一个有上万名员工的企业家，一开始就不能胡来。

来源：新京报 @西贝贾国龙 @罗永浩的十字路口 中国新闻周刊

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