“地球村村民”涌入首个非遗春节，准备好迎接“国际年”了吗？

“Hello friends, I'm from xxx. Ask me anything!”

图源：小红书用户@la vida luxe, @Ethan和@Amanda

最近你的小红书是不是都是这种帖子？随着大量外国网友的加入，平台氛围悄然发生了变化。一些外国网友主动上缴“Cat Tax”的，因为国内网友表示，想要留在小红书，就得交出猫猫的照片，如果没有，狗狗也行。

图源：小红书用户@Lil Urchin Annie, @WhyAmIHere和@Eddie

一些外国友人想要广大国内网友给自己起一个中文名，希望能更好地融入中国。

图源：小红书用户@Maryam Rharib, @Berat和@CharlieOnTheGo

当然，像这位来自佛罗里达州的Billy，按捺不住对中华文化的好奇，直接开始学习中国古典舞蹈“惊鸿舞”，网友们纷纷评论：佛罗里达果然不养闲人！

图源：小红书用户@billy

这一波“TikTok难民”的涌入，掀起了一股中华传统文化热潮。随着春节临近，越来越多的外国友人跃跃欲试，想要亲身体验这一传统节日的魅力。来自美国的@Madison 就发文说：“我很高兴第一次庆祝春节！”还让网友们推荐湾区有哪些地方能够庆祝春节。

图源：小红书用户@Madison

2025年，可能是许多外国网友庆祝春节的第一年，也是春节被列入联合国教科文组织人类非物质文化遗产代表作名录的第一年。作为中华文化最重要的传统节日之一，春节已有数千年历史。最早可以追溯到古代农耕社会的祭祀活动，用以祈求丰收和平安。随着时代变迁，春节逐渐成为庆祝新年的节日，并融入了丰富的民间习俗。正如网友们所言：

The 2025 Spring Festival will not only be the first for many foreign friends but also the first year it is included inthe Representative List of the Intangible Cultural Heritage of Humanity. As one of the most important traditional festivals in Chinese culture, the Spring Festival has a thousand-year history.

Its origins can be traced back to ancient agricultural rituals, which were held to pray for good harvests and peace. As time passed, the Spring Festival gradually evolved into a celebration of the New Year, incorporating a rich array of folk customs.

图源：小红书用户@抬头纹、@晓雾清濛、@小圆心心宝、@GwokYiu、@dahaoren和@Tiffany

这些习俗既象征着辞旧迎新，也寄托着人们对未来的美好祝愿。如今，春节不仅是家庭团圆的时刻，更是全球华人和外国朋友感受中国文化的重要窗口。

随着春节气氛愈加浓厚，世界各地的人们也都融入其中。在青岛西海岸新区泊里大集，希腊代表团的外国友人们亲身感受了中国传统市集，现场体验了一把手写福字的乐趣。

图源：微信视频号@黄岛生活频道

伦敦唐人街，大街小巷张灯结彩，鲜艳的大红灯笼随风摇曳，街头舞龙舞狮更是吸引了无数人驻足观看。

图源：TikTok@UKwanderlust

新加坡牛车水广场，蛇年新春灯会正在火热进行中，五光十色的灯笼点亮了城市夜空。

图源：TikTok@zaobaosg

不少网友和品牌也借这次“TikTok难民”涌入小红书的热潮，纷纷在平台上开展春节文化科普，介绍中国年背后的传统习俗和文化含义，例如：网友@张北京JohnBeijing 就细致入微地科普了春节英文名称的由来和区别。

图源：小红书用户@张北京JohnBeijing

中国白酒代表泸州老窖用双语在小红书上给大家科普“福”字的含义，并巧妙地与春节饮酒习惯结合，分享了白酒的新式品饮法，让更多人在庆祝春节的同时，能感受到白酒文化的魅力。

图源：小红书@泸州老窖

在国内网友们的建言献策下，地球村的“村民”们也纷纷感受到了神秘的东方魅力。意大利网友@Daniel戴洵 分享了自己第一次尝试制作的饺子。

图源：小红书用户@Daniel戴洵

加拿大网友@Mav小麦 则晒出了他手中的“液态饺子”，网友锐评：“介是馄饨啊啊啊啊啊！”

图源：小红书用户@Mav小麦

无论身处何地，不论线上还是线下，春节的温情让地球村的“村民”们心心相印，大家在共享欢乐与文化的同时，也在无形中拉近了彼此的距离。那些象征团圆的饺子，不仅传递着家的味道，更让全球华人一同感受着那份跨越时空的深情与温暖。

No matter where you are, whether online or offline, the warmth of the Spring Festival connects "global villagers", bringing their hearts closer together. Through sharing joy and culture, people unknowingly bridge the distance between each other.

The jiaozi, symbolizing reunion, not only carry the taste of home but also allow Chinese people around the world to feel the deep affection and warmth that transcends time and space.

俗话说得好：“朋友来了有好酒。”平日里，好友相聚少不了一壶白酒；而春节，这个阖家团圆的时刻，酒桌上的热烈与欢声笑语，更是倍添浓情。酒杯中流淌的不仅是美酒，更是对彼此的祝福和欢聚的心意。

As the saying goes, "Good wine is served when friends arrive." In everyday life, no gathering with friends is complete without a bottle of baijiu. During the Spring Festival, a time for family reunions, the warmth and laughter around the dinner table only serve to deepen the bonds of affection.

In their baijiu cups, it's not merely the fine liquor flowing, but also the heartfelt blessings exchanged and the joy of togetherness.

作为中国白酒的代表之一，泸州老窖凭借700余年历史积淀和传承，早已成为无数家庭团圆时刻的重要见证。在与亲朋好友的欢聚时光中，它不只是酒桌上的一杯佳酿，更是让每一份温暖和归属感更加深刻的象征。

As one of the representatives of Chinese baijiu, Luzhou Laojiao, with its over 700 years of history and heritage, has long played a significant role in countless family reunions.

During joyful gatherings with friends and family, it is not just a fine drink on the table, but also a symbol that deepens the warmth and sense of belonging for everyone.

每一滴酒都凝聚了中国酿酒文化的深厚底蕴与匠心精神，承载着24代泸州老窖酒酿制技艺传承人的坚守与热情。在全球欢庆春节的热潮中，泸州老窖已经成为许多家庭团圆时的首选佳酿之一，跨越国界，承载着团圆与祝福，传递到世界每个角落。

Every drop of the liquor embodies the profound heritage of Chinese brewing culture and the spirit of craftsmanship, carrying the dedication and passion of 24 generations of inheritors of Luzhou Laojiao's brewing techniques.

Amid the global celebration of the Spring Festival, Luzhou Laojiao has become one of the top choices for many families during reunions, transcending borders to carry the essence of reunion and blessings, reaching every corner of the world.

随着春节的到来，无论我们身处何方，举杯同庆的瞬间，团圆与祝福早已跨越地域与文化的界限。

Hello TikTok friends, let's raise a toast to celebrate the Chinese New Year together!