战鼓催征 决胜二季度｜中亿丰罗普斯金营销誓师大会圆满召开

来源：市场资讯

（来源：中亿丰罗普斯金）

战旗猎猎，号角催征；凝心聚力，誓夺全胜。为全面落地中亿丰罗普斯金十五五战略规划，紧扣全年工作部署，公司隆重召开二季度营销誓师大会。全体营销将士凝心聚力、向战而行，正式吹响二季度攻坚冲刺号角！

Banners flutter in the wind, bugles call for march; we unite our hearts and forge our strength, vowing to claim a complete victory. To fully implement the 15th Five-Year Strategic Plan of Zhongyifeng Lopsking, and closely align with the annual work deployment, the company grandly held the Q2 Marketing Oath-taking Congress. All marketing warriors have united their resolve, marched forward for the battle, and officially sounded the clarion call for the Q2 sprint and tough challenges!

一、直面市场勇破局 凝心聚力再出发

一季度已成过往，二季度征程全面打响。站在新的节点，市场竞争更趋激烈，发展任务愈加紧迫。全体营销将士必须摒弃安逸、主动出击，以清醒认知直面挑战，以硬核实力破局前行。

公司始终坚持以客户为中心、以效益为根本，引导全员树立算账经营、精准营销的理念，既要抢抓订单，更要坚守盈利底线；既要深耕存量市场，更要勇拓增量空间，用价值创造诠释担当，用实干业绩赢得未来。

Q1 is now in the past, and the journey of Q2 has officially begun. Standing at this new juncture, market competition is becoming increasingly fierce, and development tasks are growing more pressing. All marketing warriors must cast aside complacency, take proactive action, face challenges with a clear understanding, and break through obstacles to forge ahead with solid core strength.

The company has always adhered to a customer-centric approach and taken benefits as the fundamental goal, guiding all employees to establish the philosophy of value-based operation and precision marketing. We must not only seize every order but also hold fast to the bottom line of profitability; we must not only deepen our presence in the existing market but also boldly explore new growth space. We will interpret our responsibility through value creation and secure the future with tangible achievements made by hard work.

二、锚定目标刚性落地 五大板块全线亮剑

会议明确二季度核心攻坚方向：工程铝型材勇挑大梁、工程铝门窗精准发力、民用型材深耕渠道、民用门窗攻坚破局、海外业务拓疆辟土，五大板块使命在肩、亮剑出征；各板块迅速将目标层层分解、责任落实到人，真正做到人人肩上有指标、个个心中有冲劲、项项工作有着落，以决战姿态冲刺半年度目标。

The meeting defined the core tackling directions for the second quarter: Engineering aluminum profiles to take the lead, engineering aluminum doors and windows to focus efforts with precision, civil profiles to deepen channel layout, civil doors and windows to break through development bottlenecks, and overseas business to explore new markets and expand territories. With missions firmly in mind, the five business sectors march forward to take on challenges with resolve. All sectors will promptly decompose their goals layer by layer and assign responsibilities to specific individuals, ensuring that every employee has clear targets to meet, every heart is filled with the drive to strive, and every task is properly implemented. We will sprint toward the half-year goals with a decisive combat posture.

三、战略赋能多点开花 全域布局抢占先机

依托中亿丰控股集团“苏州 + 长三角总部 + 国际总部”战略布局，公司加速推进苏州、南京、常熟、信阳产业园等区域协同、全域开花，构建 “国内深耕、海外突破” 的立体化市场格局：

· 以苏州为核心，深耕长三角主场优势，强化区域辐射力；

· 联动产业园，实现产能协同、资源共享、市场联动；

· 布局海外基地与国际业务，抢抓全球化机遇，拓展发展新空间。

人力资源中心主动靠前服务，针对信阳、南京、常熟等重点外拓区域的营销人员，出台专项保障与激励政策，为一线拓疆辟土战士提供坚实后盾。

公司持续优化激励政策、强化资源保障、配齐精锐力量，为营销一线搭平台、给政策、强后盾，鼓励全体将士走出去、抢市场、创佳绩，以奋斗者为本、以业绩论英雄。

Leveraging the strategic layout of "Suzhou HQ + Yangtze River Delta HQ + International HQ" by Zhongyifeng Holding Group, the company is accelerating the coordinated development and all-round blossoming of industrial parks in Suzhou, Nanjing, Changshu, Xinyang and other regions, and building a three-dimensional market pattern of "Deep Cultivation in China, Breakthrough Overseas":

• With Suzhou as the core, we fully leverage our homeground advantages in the Yangtze River Delta and strengthen regional radiation capacity;

• We link industrial parks to realize capacity coordination, resource sharing and market linkage;

• We lay out overseas bases and international businesses, seize globalization opportunities and expand new space for development.

The Human Resources Center takes a proactive and service-oriented approach, introducing special support and incentive policies for marketing staff in key external expansion regions such as Xinyang, Nanjing and Changshu, and providing a solid backing for the frontline warriors expanding into new markets.

The company continues to optimize incentive policies, strengthen resource support and deploy elite teams, building platforms, issuing supportive policies and reinforcing backing for the marketing frontline. We encourage all our warriors to go out, seize market opportunities and achieve outstanding results, adhering to the philosophy of "Centering on Strivers, Judging Heroes by Achievements".

四、全员进入战斗状态 誓夺二季度全面胜利

“从今天起，全体进入战斗状态！” 公司总经理发出最强动员令：

· 以客户感动为追求，用品质与服务筑牢品牌口碑；

· 以目标刚性为准则，紧盯订单、营收、回款、利润核心任务；

· 以奋斗担当为底色，率先垂范、勤勉实干，不负平台、不负家庭。

"From today onwards, everyone enter battle mode!" The General Manager of the company issued the strongest mobilization order:

• Strive to move customers, and solidify the brand reputation with top-tier quality and impeccable service;

• Abide by the principle of rigid goal attainment, and keep a firm focus on the core tasks of order acquisition, revenue generation, payment collection and profit realization;

• Take striving and accountability as our foundational tenet, lead by example, work diligently and pragmatically, and live up to the platform and our families

全体营销人员庄严宣誓：锚定十五五战略，统一目标、凝聚合力、全力以赴、决战决胜，坚决实现时间过半、任务过半，全力以赴冲锋、不折不扣落实，以二季度全胜之势，决胜全年红！为公司高质量发展，为十五五战略落地交出优异答卷！

All marketing staff take a solemn oath: We will anchor the 15th Five-Year Strategy, align our goals, pool our strength, go all out, and fight for a decisive victory. We are resolute in achieving the half-year goals by the midpoint of the year, charge forward with all our might, and implement every task to the letter. We will secure a complete victory in the second quarter to win the full-year success, and deliver an outstanding answer sheet for the company's high-quality development and the implementation of the 15th Five-Year Strategy！

注：全文翻译来自豆包