距离农历羊年还有大半年,但有着“世界超市”之称的浙江义乌已开启生肖文创产品销售预热,提前研发迭代各类全新羊年生肖小商品。今年义乌的羊年文创不仅在传统品类上创新,还结合智能玩具,打造特色差异化潮玩。依托义乌成熟高效的供应链优势,羊年生肖新品在摆件、毛绒玩具、智能玩具等多赛道同步落地。随着各类自主创新产品陆续铺货,将持续激活消费新动能。
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