北京
Young Chinese increasingly purchase “emotional new year goods”—collectible anime merchandise known as “guzi”—for Spring Festival. These items, including cards and figurines, are valued for emotional connection over practicality. The trend reflects shifting consumption patterns where sentiment and community belonging drive purchases, with the activity also becoming intergenerational bonding experiences as parents engage through their children. Industry experts advise balancing passion with rationality, promoting responsible consumption within this emerging emotional economy. (Photo by Wang Yidi/ China Youth Daily)
By Wang Xinyuan,Li Yuanyuan,Wu Hang(intern), Wang Yidi/ China Youth Daily
来源：中国青年报客户端
特别声明：以上内容(如有图片或视频亦包括在内)为自媒体平台“网易号”用户上传并发布，本平台仅提供信息存储服务。
Notice: The content above (including the pictures and videos if any) is uploaded and posted by a user of NetEase Hao, which is a social media platform and only provides information storage services.
