Chinese car brands surge in UK as Chery, BYD and MG break into top 10

by HOU Ruining

Chinese automakers are rapidly expanding in the UK, one of Europe's most competitive car markets. Sales of Chinese-branded vehicles surged 235% in September, reaching over 140,000 units in the first nine months of 2025, according to the China Passenger Car Association (CPCA).

Three Chinese models—Chery's Jaecoo 7, BYD's Seal U and MG's HS—ranked among the UK's top 10 imported cars in September. The Jaecoo 7, launched in January as Chery's first SUV in the UK, targets the premium compact segment with gasoline and hybrid options. BYD also gained traction, with 11,271 passenger cars sold in September, an 880% increase from a year earlier, data from the Society of Motor Manufacturers and Traders showed.

The momentum coincides with a broader rebound in the UK auto market, where new registrations climbed 13.7% in September to their highest level in a decade. Electric and hybrid vehicles now account for more than half of total sales, with plug-in hybrids showing the fastest growth.

Industry data highlight how Chinese automakers are leveraging cost advantages and flexible supply chains to gain share in Europe. CPCA figures show total overseas sales of Chinese brands hit 2.42 million units in the first three quarters, up 12% year-on-year.

Analysts say Chinese automakers such as BYD, SAIC's MG, Geely, Great Wall Motor and Chery are moving from exports to local manufacturing and sales networks.

CPCA secretary-general CUI Dongshu said the shift toward localized ecosystems—combining assembly, distribution and after-sales services—is helping Chinese brands gain credibility overseas.