近日,某购物平台上一款名为“731毒气实验室益智拼装积木”的玩具引发争议,相关话题登上热搜。
A toy block set marketed as the "Unit 731 Bio-Weapon Lab" has recently caused controversy, sparking heated discussions online.
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据北京日报10月3日报道,当天15点,记者通过搜索某购物平台,能看到相关玩具在架销售。
该款玩具共有8小盒,包装盒上均被标注了“铭记历史”字样,还显示具有“爱国教育情感启蒙”,“军事主题历史还原”等特色。
Reporters searching a major e-commerce platform on Friday afternoon found the product still available for sale. The set, consisting of eight small boxes, prominently displayed the slogan "Never Forget History" on its packaging and claimed to offer "patriotic education" "emotional enlightenment" and "historical military themes".
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店铺注明,该款玩具适用年龄13岁,售价29.9元。
平台显示,该玩具“近7天1000+人逛过”“周销量上涨10+倍”,是“店铺新品销冠”。最新销售记录为“1小时前下单”。
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截至10月3日16点,记者重新搜索该玩具,平台已显示“商品过期不存在”。
Priced at 29.9 yuan and recommended for ages 13 and above, the toy quickly became the store's best-selling new item, with sales surging more than tenfold. By 4 pm the same day, however, the listing had been taken down, with the platform showing the notice "no longer available".
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不少网友表示,这种行为是“拿历史痛点当卖点”,应该严惩涉事方,并呼吁有关部门强化监管机制,避免此类问题再次发生。
The product soon drew widespread outrage online. Many critics accused the seller of "commercializing historical pain" and called for strict punishment, as well as stronger oversight to prevent similar incidents.
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针对此事,中国人民解放军官方媒体账号@钧正平发表评论称——
众所周知,731部队是二战期间日本军国主义犯下反人类罪行的象征,其历史是国人心中深沉的伤痛。尽管玩具作为载体可以承载多元主题,但任何创意都必须恪守人文底线与历史观的红线。
商家以“铭记历史”为名,把血腥罪行转化为可拼装的“实验室”,不论初衷如何,客观上都构成了对民族情感的冒犯,也传递了错误的历史认知。历史不应被遗忘,更不应被扭曲为可随意消费的商品。
我们呼吁商家在追求创意的同时,多一份对历史的敬畏、对价值的审思;也期待平台与监管方能加强内容审核,共同守护历史的严肃性。在事关民族情感与历史正义的问题上,我们不应也不能留给投机与试探任何空间。
Junzhengping, an account under the PLA News Media Center, also weighed in. It noted that Unit 731 symbolizes wartime atrocities and remains a deep national trauma. Transforming such crimes into a "buildable lab" under the guise of remembrance, it warned, not only offends public sentiment but also distorts history.
The commentary urged businesses to approach history with reverence, while calling on platforms and regulators to strengthen reviews and leave no room for opportunism in matters of national memory and historical justice.
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来源:中国青年报 @钧正平 北京日报
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