格物致胜指出,分销占比下滑看似渠道变革,实则是需求低迷的被动调整 :2024 年下游需求降 9%,经销商订单减少,分销规模自然下滑;国产厂商直销增长,多集中于中低端产品,高端客户仍依赖外资分销。若需求未改善,直销占比提升只是 “昙花一现”,渠道格局难有实质变化,行业仍需靠需求复苏破局。
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