Color-X石光大理石丨全球石材拼花瓷砖全案开创者媒体发布会

2025年3月31日上午，广东佛山，一场聚焦石材拼花瓷砖领域的媒体发布会在Color-X中国区总部盛大举行。发布会以“全球石材拼花瓷砖全案开创者——石光·拼花艺术展”为主题，吸引了行业多家媒体齐聚一堂，共同见证这一行业盛事。

On the morning of March 31, 2025, Foshan, Guangdong witnessed a grand media conference focusing on stone mosaic tiles at Color-X China Headquarters.

Entitled "Global Stone Mosaic Tile Total Solution Pioneer - Stone Time · Mosaic Art Exhibition", the event attracted numerous industry media outlets to witness this milestone occasion.

会上，Color-X中国区总经理王军先生，从三大维度品牌定位、营销定位、产品美学阐述了卡乐品牌的全新定位升级。他指出：“COLOR-X——石光大理石，将开启"石" "光"双生的美学革命，打造凝固时光的永恒艺术。”王军先生强调，在石光大理石定位理念的指导下，全新升级“拼花瓷砖”及产品美学思路“和美”，夯实石材拼花瓷砖全案开创者的使命。

At the conference, Mr. Wang Jun, General Manager of COLOR-X China, unveiled the brand's upgraded positioning through three dimensions: brand strategy, marketing orientation, and product aesthetics. He emphasized: "COLOR-X - STONE TIME MARBLE TILES will initiate a dual aesthetic revolution of 'stone' and 'light', creating eternal art that freezes time." Under this positioning philosophy, the brand has upgraded its mosaic tile series and proposed the "Harmony & Beauty" aes thetic concept, reinforcing its mission as the pioneer of comprehensive stone mosaic tile solutions.

图为 Color-X中国区销售总监夏传斌先生分享

随后，Color-X中国区销售总监夏传斌先生，对本次新品系列进行了深度解读，其介绍到：石光大理石将通过色度、纹脉、肌理、触感、光变五大维度的精细打磨，实现从“物理还原”到“时间再造”的跨越性跃迁。本次发布的石材拼花系列产品，继续深挖混搭“和而不同”设计理念，将不同材质的纹理、不同的光感、不同触感通过不同的工艺叠加运用，表现出产品不同高级感，终极追求则是不同的空间美感，即“和美”。

Mr. Xia Chuanbin, Sales Director of COLOR-X China, provided in-depth interpretation of the new collection: "STONE TIME MARBLE TILES achieves a transformative leap from 'physical reproduction' to 'temporal reconstruction' through refined development in five dimensions - chromaticity, veining, texture, tactile sensation, and light variation." The new mosaic series further explores the "harmony in diversity" design concept, combining textures of different materials, light effects, and tactile sensations through multi-process applications to create sophisticated products that ultimately pursue spatial aesthetics - "Harmony & Beauty".

当前，行业内的拼花产品普遍面临“设计同质化、风格断层、落地效果差”三大难题。而Color-X以“石材拼花瓷砖系统”给出了创新答案——从“单产品到全案”解决方案。这一方案打破传统行业内将拼花产品仅作为浴室墙砖、瓷砖配砖的单一用途，在空间应用上实现全案覆盖，将拼花设计成体系、成系统地呈现给终端用户，为设计师和消费者提供无限可能。

Addressing industry challenges of homogeneous designs, style discontinuities, and poor implementation results in mosaic products, COLOR-X proposes an innovative "Stone Mosaic Tile System" solution - transitioning from single products to comprehensive spatial solutions. This approach breaks traditional limitations of using mosaic tiles merely as bathroom wall tiles or decorative accents, enabling full-space applications through systematic design presentations, offering infinite possibilities for designers and consumers.

图为合影留念

未来，Color-X品牌将坚定地以「石材纹理」为核心，锚定品类话语权，凭借「石光」系列强势破局高端仿石赛道。通过“时间美学”理念重构品类标准，以极致工艺构筑仿石专家的坚实壁垒，在消费者心中树立不可替代的专业权威。

Moving forward, COLOR-X will steadfastly focus on stone textures as its core, establishing category authority through the STONE TIME series to break into the high-end stone imitation sector. By redefining category standards with "Temporal Aesthetics" philosophy and building technical barriers through exquisite craftsmanship, the brand aims to establish itself as an irreplaceable expert in consumers' minds.

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