官宣 | “芬妮&特恩”中国第二座主题园区落户成都空港花田!

“芬妮&特恩”中国第二座主题园区

落户成都，开启西南亲子新地标

2025年4月11日，荷兰国民级儿童品牌「芬妮&特恩」（FIEN & TEUN）中国市场布局迎来新进展——位于成都空港花田的「芬妮特恩天府农场」正式官宣。活动当天，荷兰王国驻华使馆代表、品牌方、投资伙伴及运营团队共同出席了项目现场发布会。目前，该项目已进入紧密筹开阶段，计划于2025年年底对外开放。

On April 11, 2025, FIEN & TEUN, the Netherlands' most popular children's brand, officially announced its second theme park in China: FIEN & TEUN Tianfu Park in Chengdu. During a press conference at the project site Airport Flower Field, the Embassy of the Kingdom of the Netherlands, the brand, investors, and the park operator showcased this latest addition to the FIEN & TEUN family. Construction has started, with the park officially opening to the public by the end of 2025.

【沉浸式农场体验即将启幕】

在荷兰王国驻华⼤使馆公使衔参赞 Huub Buise的见证下，来自荷兰的国民级亲子品牌「芬妮&特恩」宣布其标志性的主题农场即将登陆成都。荷兰品牌代表 Michiel Roosjen阐述了品牌"让家庭共享亲子成长乐趣" 的核心价值理念，并分享了其在中国令人瞩目的发展历程。作为项目投资方与运营商，浙江柒园首席执行官黄寅分享了规划方案与开发计划。

In the presence of Huub Buise, Minister-Counsellor of the Kingdom of the Netherlands Embassy in China, the FIEN & TEUN brand made an exciting announcement: the brand's successful theme park will soon welcome family visitors in Chengdu. Michiel Roosjen, the Dutch brand representative, highlighted the brand's unique features and themes, as well as its impressive developments in China, which aim to enrich the lives of children and their families through relevant and educational content. Huang Yin, CEO of Seaven Parks, the investment vehicle and operator of the theme park, shared the development plans and revealed the master plan to the gathered press.

活动现场，品牌方与项目代表共同揭幕主题农场全新标识，标志着这一融合国际品质与在地特色的亲子项目正式加入成都文旅版图。该项目不仅积极响应成都市城市发展战略，更期待为中国 "儿童友好城市" 发展注入创新实践力量。

As part of the event, the park's key stakeholders jointly unveiled the new park logo, officially announcing this new destination for Chengdu's vibrant tourism industry. This initiative contributes to Chengdu's city development policy and China's Child-Friendly City Policy.

【成都芬妮特恩天府农场亮点抢先看】

芬妮特恩天府农场以“⾃然教育、⻝物起源、动物友好”为核⼼理念，将带来品牌标志性的农场⽥园世界，建成后将成为⻄南⾸座 IP 驱动的⼉童友好亲⼦主题农场。这座占地约 362 亩、定位“公园农场”的全新主题农场，融合荷兰与中国的⽣态美学，将绘本与影视中的经典场景⽣动还原，涵盖芬妮&特恩⼤世界、芬妮&特恩主题度假区、荷兰⻛情商业街以及可容纳 600 ⼈的⼉童沉浸式剧院四⼤核⼼区域，此外，园区还包括五⼤动物主题 IP 世界、七⼤迷你世界、⼋⼤主题演绎秀。

Stepping into FIEN & TEUN Chengdu Tianfu Park means immersing oneself in the farm world of FIEN & TEUN. Inspired by the brand's books, films, and TV episodes, as well as the beautiful parks in the Netherlands and China, this new 362-mu attraction brings all the brand's highlights to Chengdu. The park will combine Dutch design with a Chinese blend. Not only will the park include FIEN & TEUN World & Resort, but also a Dutch-style commercial street, a children's theatre with 600 seats, 5 animal worlds, 7 mini-worlds, and 8 featured minishows. Visitors will have the opportunity to interact with farm animals and learn about their crucial roles in the ecosystem.

游客不仅能与农场动物们友好互动，还可参与以“⾃然与⻝物”为主题的⾳乐剧演出、⾃然科普⼩剧场及多元主题游乐区。此外，游客还能在⼩猪塞巴斯蒂安、奶⽜罗莎等⻆⾊的专属互动空间，通过沉浸式游戏与实景演出体会⾃然友好的价值理念。特别值得期待的是，农场将⾸次发布为成都量⾝打造的熊猫⻆⾊，融会国际视野、表达天府⽂化，为⼤家带来教育、互动与趣味于⼀体的亲⼦农场体验。

The park will feature live shows about nature, the origins of food, and animal care, along with countless thematic play areas, playgrounds, attractions, and educational programs. Designed especially for Chengdu, the park will introduce several new themed areas for FIEN & TEUN's farm animal friends. Sebastian the Pig, Rosa the Cow, and others will each have their own worlds filled with interactive play and shows. Additionally, the park will debut FIEN & TEUN's latest animal friend: Panda. At FIEN & TEUN Chengdu Tianfu Park, visitors can enter the World of Panda and experience the local culture of Chengdu through engaging play, interaction, and education.

【源自荷兰的国民级儿童形象】

The Netherlands’ Most Beloved Characters

「芬妮&特恩」是来自荷兰范霍恩集团（Van Hoorne Studios）旗下的儿童品牌，通过梦恩菲斯（Moonvis）独家品牌授权管理正式进入中国市场。这个诞生于风车之国的经典IP，凭借其自然朴质的叙事风格和温暖治愈的农场故事，已成为荷兰儿童成长的伙伴。品牌通过舞台音乐剧、电视节目、院线电影、音乐专辑及主题乐园等多种形式，将自然教育与可持续发展理念融入儿童成长体验。

FIEN & TEUN, a brand of Van Hoorne Studios-exclusively licensed in China by Moonvis-is a beloved family entertainment brand from the Netherlands, a country renowned for its commitment to children's well-being. Over the years, the brand has developed and distributed a wide range of content, including theater productions, television series, feature films, music, merchandise, and award-winning theme parks in both the Netherlands and China.

【内容驱动：聚焦核心话题】

Content-Driven: Addressing Ever-More Relevant Topics

「芬妮&特恩」的故事围绕着两位小朋友展开，他们通过游戏探索充满乐趣的农场生活。在农场的冒险体验中，孩子们以趣味盎然的方式学习自然知识、食物起源、动物照料及可持续发展理念。品牌营造的去电子化环境与现代都市生活形成鲜明对比，鼓励儿童投身户外活动，激发他们对食品生产（如番茄如何生长、牛奶从何而来）等话题的好奇心。

FIEN & TEUN's characters are based on two children who, through play, discover the joys of country life. During their adventures on the farm, they learn about nature, the origins of food, animal care, and sustainability in a fun and engaging way. Their low-tech environment provides a refreshing contrast to modern urban life, inspiring outdoor activities and sparking curiosity about food production-how a tomato grows, where milk comes from-topics that are more relevant than ever. 30, 2025, featuring a festive Grand Opening-just in time for China's National Day holiday in October.

【立足本土的内容生态建设】

Bringing Positive and Educational Content to China

自2022年与青岛出版社合作推出首套中文版系列绘本以来，「芬妮&特恩」品牌正在加速完成从内容引进到产业融合的快速发展。通过在地化的电视剧集、主题商品、音乐剧巡演及品牌联名活动，品牌已建立起覆盖广泛家庭的受众基础。

FIEN & TEUN has built a strong presence in China. Since the publication of its first Chinese-language books in 2022 in collaboration with Qingdao Publishing House, the brand has made significant strides in reaching audiences across the country. Through localized TV episodes, merchandise, theater productions, brand partnerships, and special events, FIEN & TEUN has become more prominent than ever, providing grandparents, parents, and children with meaningful and enjoyable experiences.

未来，空港花田将携手柒园产业，以国际化视野、本地化运营、家庭化需求为导向，共同将「芬妮特恩天府农场」打造成西南地区标杆性儿童亲子农场项目。

In the future, Airport Flower Field will collaborate with Seaven Parks to develop FIEN & TEUN Tianfu Park into a flagship family-friendly farm in Southwest China, guided by an international vision, localized operations, and family-oriented needs.